Bollywood Superstar’s Detainment: Racial Profiling or Publicity Stunt?

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My phone kept ringing and text messages kept coming in until my phone couldn’t hold them anymore.

“Shah Rukh Khan’s been held at Newark Airport” wrote one person. “Did the  “Tom Cruise” of India get racially profiled?” asked one reader.  “I think everyone in America will now see “My Name Is Khan” Great pr for the film!” wrote one person referring to Khan’s new film releasing shortly. The text/phone  messages pretty much contained the same premise:  Bollywood superstar Shah Rukh Khan had been detained last Friday at Newark International Liberty Airport in New Jersey by the United States Custom & Board Protection and according to the star was  racially profiled because of  his last name being of Muslim origin. This of course prompted outrage from the  Bollywood Fraternity as well as emails from my journalist/media friends from India asking me what my thoughts were and how people in NY were reacting  to  this ” incident”.  

shahrukhkhan - Bollywood Superstar's Detainment: Racial Profiling or Publicity Stunt?

Bollywood megastar Shah Rukh Khan says his recent detainment at Newark airport had to do with racial profiling.

Well for starters and of course no disrespect to the mega talented star Shah Rukh Khan,  I think New Yorkers have much more to think about right now (healthcare policy, recession, job security, etc) then to focus on why a multi-millionaire Indian movie star was detained at Newark airport. Also, the word ” incident” would probably not be my first choice  in describing what happened to the superstar  nor does it lessen in value in what did happen to him, but I wouldn’t use that particular word to describe the news story.

From what  news reports are saying, Newark airport officials were  following protocol when Khan’s name flashed up on their screen and asked the  movie star to step aside for questioning which many if  not all of us have gone through at one point or another when travelling abroad.  According to one report by AP, the iconic Indian film star was en route to Chicago for an India Day Parade when he was stopped for questioning. After being held for some time (Khan has gone on record as saying it was a  few hours while Custom officials have targeted the time to being closer to an hour) and after making some phone calls to some important people in India and the Indian Consulate in NY,  Khan  was released .

Khan may not be a household name in America  but over the past several years, the multi-talented gifted actor has certainly created a global following and made national headlines for his films outside of India. Attending film premiers in NY, shooting movies in America, debuting his film “Devdas” at the Cannes Film Festival and constant appearances on CNN and BBC  has certainly given Khan global notoriety and is one of the few Bollywood filmstars to have achieved it.  His sold out Elvis Presley style stage  shows and his  blockbuster films rake in millions around the world. His recent  appearance as a presenter at the Golden Globes Awards along side “Slumdog Millionaire” superstar Freida Pinto watched by a global audience of  millions validates the fact that the iconic 44 year old Indian actor has  indeed a  mass appeal outside of India.

But he is still unknown to Americans.

What happened to Khan at Newark airport was  seen  as shocking  to some and standard procedure to others. Within minutes the news spread like wildfire.

Bollywood Star Held At Newark Airport” wrote the New York Daily News and “Questioning a Bollywood VIP” headlined the New York Times.   So like any good blogger, The Ravi Report  took to the streets of the Big Apple  and  asked what people thought of the news story.

“Who is Khan?” said one very pretty Asian girl sitting in Starbucks in midtown. “I don’t know who he is. If the custom officials had no idea either, why should he get special treatment? He’s not a foreign diplomat or a Security Official. He’s a visitor in America”.

“He is a huge superstar & worshipped in his own country and that’s great…but in America, he’s just a traveller like the rest of us” said one very cute & sexy blond who actually had seen some of Khan’s films at a recent film festival .

A few I spoke to however were a bit skeptical.

“I think it’s all a specially designed marketing plan for his new film “My Name is Khan”. When  his movie opens everyone will go see it because of what happened to him” said an Indian cab driver.

“I think it’s all great pr for his new film. I mean come on, you couldn’t pay someone to get that kind of pr. People all over the world know about his new film now.” commented one very attractive Indian lady wearing  a peacock blue silk sari coming from the India Independence Day parade where the news had spread like wildfire she said.

As I continued to ask people who were exiting the India Day parade, I was surprised to hear that many in fact  believed  that  the news story was to drum up publicity for Khan’s  upcoming movie which ironically happens to be based on the  exact same theme of what happened to the superstar. Khan’s new film recently  finished shooting in America and is scheduled to be released later this year. The film’s premise is about racial profiling Indian Muslims living in America after the 9/11 attacks.

People I spoke to also said  that since Sept. 11, Khan has travelled outside of India many times for film premieres & sold out stage shows often travelling months at a time in the US from airport to airport and never did he or his team complain of any mistreatment or racial profiling by US officials to the news.

The Bollywood megastar has yet to be interviewed on television about the incident (as of this writing Khan was on his way to back to India) so we will have to wait to hear what he has to say about his treatment at Newark airport.  To date,  custom officials at Newark International Liberty Airport have not commented  further except for a statement that has been released to the press stating that Mr. Khan was questioned for about an hour  and was detained a bit longer due to his luggage getting lost.

The journey continues…
Ravi

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1 Comment
  • Jose
    August 17, 2009

    You make a lot of sense. A well respected & admired Bollywood actor or average Joe, no one is above the law.
    Security was doing their job and I hope Mr. Khan has no hard feelings and will understand how much as changed since 9/11. Nice pic.

    Jose